Kritik Garg

I run Arrify — a small dev shop in Jaipur. We build custom software for businesses that have outgrown spreadsheets and Zapier. Salesforce setups, workflow automation, integrations, and AI features when they actually make sense. I write here when I figure something out that I think other people are searching for too.

Feature Image of Custom Automation vs Zapier
Custom Automation

Custom Automation vs Zapier: When to Build vs Buy

You set up your first Zap and it felt like magic. New form submission? Automatically creates a row in your spreadsheet, pings your Slack channel, adds a contact to your CRM. Fifteen minutes of setup. No developer needed. That was a year ago. Now you’ve got 30+ zaps, your monthly bill just crossed $300, three … Read more

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Feature Image of Salesforce Web Forms The Complete Guide to Collecting Data From Your Website 1
Business User, Integrating Salesforce, Salesforce Admin, Salesforce Basic, Salesforce Customization, Salesforce How-To Guides

Salesforce Web Forms: The Complete Guide to Collecting Data From Your Website

This ultimate guide covers everything you need to know about Salesforce web forms in 2023. Learn about the different types of web forms available, including Web to Lead, Web to Case, and custom object forms. We’ll also cover the pros and cons of using custom code or third-party apps to create your forms, and how to embed your Salesforce web form on your website. Whether you’re just getting started with Salesforce or you’re a seasoned pro, this guide has something for you.

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Feature Image of AI for Small Business A Practical Guide
AI Tools

AI for Small Business: A Practical Guide (No Buzzwords)

You run a business with 10, maybe 30 people. You’re handling proposals, chasing leads, onboarding clients, and sorting through documents — all while every software vendor on Earth is telling you that AI will change everything. Here’s the problem: most of what you’re reading about AI was written by enterprise software companies. Their advice assumes … Read more

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Feature Image of Salesforce vs WordPress Features Pricing Capabilities Compared 1
Optimizing Salesforce, CMS, CRM, Improving Customer Experiences, Integrating Salesforce

Salesforce vs WordPress: Features, Pricing & Capabilities Compared

CRM vs CMS: Why This Comparison Exists Salesforce vs WordPress is a weird comparison on the surface. One manages customer relationships. The other manages website content. But businesses Google this because they’re trying to figure out where to invest — their CRM or their website — and how the two fit together. The difference between … Read more

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Salesforce How-To Guides, Optimizing Salesforce

How to Fix the “Data Storage Limits Exceeded” Error in Salesforce

Imagine working on an important deal, trying to create a new opportunity in Salesforce, and suddenly hitting a wall. Salesforce throws an error saying “Data Storage Limits Exceeded”. This isn’t just a minor hiccup. It’s one of the most frustrating issues Salesforce users face. It doesn’t just affect one person; it can bring an entire … Read more

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Featured Image Web To Lead in Salesforce
Business User, Automating Salesforce, Improving Customer Experiences, Quick Start, Salesforce Admin, Salesforce Basic, Salesforce Customization

Web to Lead in Salesforce – DIY in 4 steps

If you want to capture leads from your website and automatically send them to Salesforce, Web-to-Lead is the feature you need. With Web-to-Lead, you can create a custom lead capture form that feeds lead data into Salesforce and generates new lead records instantly. In the following sections, we’ll explore how Web-to-Lead works, how to set … Read more

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Featured Image E sign Document with Salesforce
Uncategorized, Improving Customer Experiences, Integrating Salesforce, Optimizing Salesforce

E-sign Document with Salesforce – Free and no code Methods

E-signatures have become a key part of modern business, helping teams move faster and close deals without delays. Salesforce users don’t need to rely on costly third-party apps or complex development to enable electronic signatures. This guide shows you simple, no-code and free ways to add e-signatures in Salesforce, helping your business move faster while … Read more

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